Calvin Klein has tried cosmetics a few times in the past. Now, their ck one brand will launch a color collection this spring with over 130 products. The aim is a line of affordable designer makeup. Calvin Klein’s’ last foray into the area of cosmetics did not seem to be widely successful, but I generally liked the products with the exception of a sticky lip gloss. One thing for certain, I do like the idea of a gloss eye color as portrayed in this advertisement for the line. That is one heck of neat look!
The ck one color cosmetics collection will begin rolling out worldwide in March 2012, with US products beginning in late April and nationwide in September. Let’s hope the new ck one launch proves to be a success. I’m looking forward to seeing it!